side-hustles

The Dark Side of Family Influencing on Social Media

The Family Influencing Epidemic: A Glimpse into the Dark Side of Social Media Stardom The rise to YouTube stardom of The Family Fun Pack, a family vlog channel, has been marked by accidental virality and calculated monetization.

Kristine and Matt, the parents behind the channel, stumbled upon success with their first vlog in 2014, accumulating over 316 million views since then.

This phenomenon raises urgent questions about the ethics of family influencing on social media.

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