How Influencers at US Open are Testing Boundaries of Tennis Etiquette The US Open has long been a stage for tennis' elite, but this year's tournament has brought to light a growing concern: the increasingly invasive presence of social media influencers in the stands.
As top players like Naomi Osaka and Coco Gauff have weighed in on the issue, it's clear that something needs to be done to strike a balance between embracing new fans and preserving the integrity of the game.
The US Open has doubled its accreditation for influencers from last year, an effort to reach new audiences and grow the sport. However, this growth must be done thoughtfully.