The Billboard Boom: A Surprising Side Hustle The recent success stories of entrepreneurs making a killing in the billboard business have left many scratching their heads.
Chris Brown, for instance, has reportedly raked in $30,000 a month from just 30 billboards. How does he do it? Is this a lucrative side hustle waiting to be tapped into by anyone with entrepreneurial spirit?
At first glance, investing in billboards seems daunting. The initial costs of acquiring or building them can be steep, and the permitting process is notoriously complex.