The Rise and Fall of Catalog Sales: A Cautionary Tale for Side Hustle Entrepreneurs Columbia House, once a dominant force in the music retail industry, is ceasing operations after 71 years.
This news should serve as a warning to entrepreneurs chasing side hustles, reminding them that even the most promising business models can fall victim to shifting consumer habits and technological advancements.
The company's demise began with its signature offer: 12 CDs for a penny, provided customers agreed to purchase a minimum number of releases each month.