Risky Business: When Tourism Touts Death Defying Trails as Health Tips The juxtaposition of a tragic death on Peru's Inca Trail and a tourism promotion touting a treacherous hike in Tasmania has left many bewildered.
On one hand, the news serves as a sobering reminder of the risks involved in hiking, even for seasoned adventurers.
On the other hand, Tourism Australia's social media post promoting the Western Arthurs Traverse as a way to boost daily step counts was met with swift and scathing criticism.